Re:Design Blog

The Lenoir-Rhyne University Web Redesign Project

Professor and student embrace during commencement

Faculty & Staff Assisting with Vendor Proposal Review

One of the objectives of the redesign project is to conduct a transparent process and include input and involvement from across the university, while also having a small enough group where we can continue to move the project forward.

I have asked a representative group of faculty and staff from LR’s Hickory, Asheville and Columbia campuses to assist Marketing and Communications with the review of submitted web redesign project proposals.

The review group will review submitted written proposals as well as participate in proposal presentations from vendor finalists over Zoom video conferencing.

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Young fan cheers in stands at game

Web Redesign Project Timeline, RFP Sent to Vendors

The Web Redesign Request for Proposal (RFP) has been sent to nine vendors, all of whom have extensive experience working with higher education institutions as well as in other industry verticals, including healthcare, travel and tourism, nonprofits, governmental, among others.

We anticipate a 9-15 month project timeframe with site launch occurring during a semester break, either over the summer (May-early August or during January winter break).

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Campus sidewalk and building in late summer

Web Redesign RFP

A web redesign Request for Proposal (RFP) provides detailed information about the goals and objectives for our project. It’s a document that we can share with prospective vendors who we want to partner with on the redesign and redevelopment of our website.

To get to the next iteration of LR.edu, we will be starting from a blank slate—completely new design, new user experience and information architecture, new content strategy, new content written on brand, new content management system (CMS) for managing content, new technology and hosting platform, etc.

Included in this post is information about our project goals and requirements for the new website as is detailed in the RFP.

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Students cheer at game

LR’s Digital Footprint

The LR website is just one component of the university’s digital footprint. It serves as an important hub for university marketing and communications to our many audiences, including prospective and current students and parents, alumni, faculty and staff, donors and friends, the media and general public.

Our audiences learn about LR and transact with the university across our digital footprint. A consistent and positive representation of our brand is essential to our bottom line and in raising the university’s regional and national profile.

When we think about the redesign of LR.edu, we are not just referring to our website. All components of our digital footprint must work together to present a cohesive brand experience since any single component can be the basis for our audiences’ initial introduction, impressions and feelings toward the LR brand.

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